How to Make Your Roof Energy Efficient

How to Make Your Roof Energy Efficient

ENERGY STAR certification and proper insulation, shingles and other energy-efficient roofing materials can keep dollars from going up, up and away.

Remember what your parents said about wearing hats in the winter? It not only keeps your head warm, but your whole body. Take off your hat and you cool down. It’s pretty much the same thing for your roof.

Energy-efficient roofing can help maintain optimal indoor temperature (not to mention keep the rain and snow out) and maximize energy efficiency all year round. Bonus: It can also help you lower your monthly bills and save money. You can even score a government tax credit or rebate for using certain ENERGY STAR products.

Here are some ways you can make your roof more energy efficient:


Dark colors absorb heat. You can save energy with your roof in a variety of ways, including using heat-reflective or lighter-colored roofing materials, according to the US Department of Energy.

Look for materials that are ENERGY STAR qualified and that meet California’s Title 24 standards, which the Energy Commission says have saved residents more than $74 billion in reduced electricity bills since 1977.

“Sears offers asphalt shingles in five different colors that meet ENERGY STAR requirements: shasta white, frosted oak, harbor fog, sage and sunrise,” says Dave Lincon, a home improvement expert for Sears Home Services. “Choosing a new roof in these colors can help with heat reflectance.”


Keep in mind that energy efficiency also depends on your home’s design, location, insulation and local climate. “For the most part,” Lincon says, “the best way to get energy efficiency up top is to apply a radiant barrier to the roof decking, or to make sure the insulation in the attic is at its optimum level and performance.”

The radiant barrier is like a metallic paint sprayed to the underside of the roof decking. It reduces the transfer that occurs when the gained heat from the underside of the roof moves to other parts of the attic or top floor.

“It’s one of the best things you can do from a cost versus value standpoint,” Lincon says. “Cellulose insulation blown into the rafters will help, too.” Sears offers both of these products when its crews install a roofing system.


Air movement is the third leg of the energy-efficiency stool.

“You need to let your attic breathe to help cool things down,” Lincon says. That means the right number of soffits, ridge and off-ridge vents or turbines will help with airflow. If you’re not sure what that all means, don’t worry. The experts at Sears can handle it.

“When we install your roof, if you didn’t have adequate ventilation, you will when we get done with it,” Lincon assures.

Sears’ shingles, which are made by Owens Corning, come in three different grades of asphalt shingles to fit your budget and the performance needs of your structure — whether it’s a house, barn or garage.

With 130-mph wind resistance on the Duration option, it’s likely to stay put for a long time. Unlike your hat.

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